Friday, April 27, 2012

Flipped for TED-Ed: Drive: The Surprising Truth about What Motivates Us

Teachers already know the fantastic resource TED talks offer our curriculum. Now TED-Ed makes flipping any YouTube video a cinch for even novice flippers and tech users with a template offering a four-step procedure for customizing a video to individual classrooms: watch, think, dig deeper, and finally...

Since I'm teaching persuasive speaking in my speech classes (required and dual enrollment) and include Aristotle's Motive Appeals in the advanced course, I decided to flip RSA Animate's video of Drive, which features the author Daniel Pink. 

The overall process of flipping the video was simple, but I did encounter a couple of glitches in the process:
  • Once a flipper publishes, TED-Ed won't allow further editing. That's okay, except that...
  • The link feature didn't work for me, so I just had to copy and past URL's of the supplemental materials I wanted to include in the "Dig Deeper" section. That's awkward because it makes extra work for students and for teachers who may view the flip. I did contact TED-Ed about the problem and am awaiting a response. 
  • It's not possible to embed the flip, at least not one I can find, once it's published. However, the flipper does have a share option available at the end of the process, which I used to email the link, but which disappeared after I used it for the email.
For those who might be interested in the supplemental resources I included in this flip, they are a Ppt about Aristotle's Motive Appeals and an article from the Stanford Encyclopedia of Philosophy about Aristotle's  Rhetoric.

My interest in Pink's contention that "sticks and carrots" don't motivate us developed from reading Drive last summer. Now, considering Pink's commentary in light of Aristotle's Motive Appeals adds a new dimension to my persuasive speaking unit, in which I teach students to follow Monroe's Motivated Sequence, a five-step pattern designed to elicit action from public discourse. MMS follows these steps:
  1. Attention: Elicit interest in the audience, generally through pathos.
  2. Need: Establish a significant need/problem that requires action.
  3. Satisfaction: Offer solutions that meet or solve the need/problem, and identify the best solution.
  4. Visualization: Envision a more utopian world through the solution or a more dystopian one through rejecting the solution.
  5. Action: Challenge the audience to do something to help implement the proposed solution.
I'm confident TED-Ed will fix these minor glitches in their excellent resource. Still, for now I'll just use the embed feature for the YouTube videos I flip and provide links to my flips.

What TED-Ed and/or YouTube videos are you flipped out over? 


  1. Thank you for the post. I'd like to try my hand at a summer assignment. Where do your students post their responses?

    1. TED-Ed has a place for student responses, but I use Moodle, so kids can upload responses there, too. I just told my class about the assignment Friday, right before the bell, so I'll have to show them how it works next week. :-)